Chaumet’s Liens Séduction Collection Is Impossible To Resist

Fall in love with these new emblems of sentimental jewellery


From flowers and ferns to butterflies to bees, the symbols of femininity in Chaumet’s exquisite creations are charming and varied. But the most elegant of them all is the ribbon — the inspiration at the centre of the French maison’s new Liens Séduction jewellery.


Liens Séduction bracelets in 18K pink gold and white gold with diamonds.

The Liens line, a signature Chaumet range, is an essential link between its past, present and future. It represents the house’s unique identity as maker of the precious tokens that couples through the ages wore as a mark of their devotion — from Napoléon and Joséphine to modern-day lovers. 

Liens Séduction earrings in 18K white gold with diamonds.

With Liens Séduction, Chaumet opens a new chapter in its book of romance to reveal different facets of emotions. While passion is at the heart of its inspiration, friendship and kinship are also represented by these swirls of diamond-studded ribbons.

Twin loops of gold united by a firmly tied knot — is there an expression of commitment more eloquent than the design of these Liens Séduction creations?  The masterfully crafted curves replicate the look of supple fabric with three-dimensional precision, making the jewellery look like gold-dipped versions of actual silk ribbons.

Liens Séduction ring in 18K white gold with diamonds, and bracelets in white gold and pink gold with diamonds.

Whether encircling the wrist, fingers and neck, or accentuating the ears, they are each a graceful statement of classic French style that also carry their own special meaning.

In how many ways can the Liens Séduction collection express a heartfelt connection? Check out the video below to see how it plays the role of a “talisman of love” in different life stories, or discover the complete Liens story here.

See the full collection at Chaumet at #02-05 Ion Orchard and #01-51 The Shoppes at Marina Bay Sands. Or check out the other collections in the Liens family — Liens d’Amour, Liens Evidence and Jeux de Liens

For more on Watches & Jewellery, head here.

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