Kaia Gerber Designs An Insta-Bait Capsule Collection With Karl Lagerfeld

This is no standard merch.

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Here’s an understatement: Kaia Gerber has proven herself pretty adept at wearing clothes. (Naturally: Her mom is Cindy Crawford.) Now, like the Hadids and Jenners before her, she’s making the time-honored pivot into designing them. 

But this is no standard merch. The 16-year-old supermodel has netted herself one of the biggest-name collaborators out there: Karl Lagerfeld, who has been one of her most ardent boosters in the industry. 

The resulting collection is an equal mix of their signature styles — Gerber’s Instagram-friendly California casual (cropped hoodies, cutout dresses) and Lagerfeld’s hard-edged traditionalism (nipped-in blazers and fingerless gloves). 

Because Karl doesn’t do understated, expect the celebration to kick off with buzzy launch events in New York, L.A., and Paris.

Choice Pieces

The model-off-duty look meets strict Kaiser chic.




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