Meet Chanel’s Boy.Friend Watch

Let's get it right — it's the Boy.Friend, not the boyfriend


Medium Boy.Friend watch in white gold set with diamonds, $33,080, and large Boy.Friend watch in beige gold, $19,670.

How’s this for a piece of Chanel history? The octagon shape of the Boy.Friend watch is inspired by the shape of the the first-ever Première watch, which recalls the silhouette of the iconic No. 5 perfume bottle stopper. That in turn echoes the aerial view of Place Vendôme in Paris. Devoid of numbers and with a minimalist masculine appeal, the Boy.Friend watch is a classic in the making. It comes in beige and white gold, two sizes and a black alligator strap that will go hand-in-hand with a borrowed-from-the-boyfriend shirt.

Photo: Hong Chee Yan

Art Direction: Vanessa Yeo

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