First Look: H&M's Conscious Exclusive Collection

Art and fashion came together to create an eco-friendly baby


We’re just going to put this out there — this might just be H&M’s most beautiful Conscious collection yet.

For the 2016 edition of its eco-conscious range, the high street label has worked with Paris’ Musée des Arts Décoratifs (Museum of Decorative Arts & Design). Pieces from the collection are inspired by the museum’s archives and reference historical fashion and artwork by icons like Gustave Moreau and Sandro Botticelli.

The result? Dresses, blouses, bottoms and jackets that feature artsy prints and ornate embellishments that are equal parts modern and sophisticated. Must-haves include a draped marble ball gown (yes, a ball gown) and jewellery crafted out of Denimite, a material made of recycled worn-out denim.

Gorgeous design aside, the highlight is of course the sustainability of the collection.

Recycled and sustainably produced fabrics — like organic silk, help, recycled linen and even recycled glass — and processes are used to keep the collection’s carbon footprint low.

Excited to start shopping? Click through above to check out the collection before it drops at H&M Orchard Building on 7 April!

Photos: H&M

For more on fashion, click here. Or check out This Is The Chicest Smart Watch Ever or This Girl Has An Instagram Hashtag For Her Shoes.

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