We’ve just returned from a trip to Seoul, South Korea, and have to admit that we’re completely obsessed with the country’s ever-advancing beauty technology. The nation is still winning the skincare game, and if you want to know what every girl in Korea is using right now or what the trending looks of the moment are, you don’t have to look any further.
No need to make the six-hour flight, though. Here’s a handy compilation of the best beauty K-gurus to watch. They show you how to re-create the hottest looks of the season and what their fave products are – right down to the shade – on their YouTube channels. All you have to do? Grab that popcorn and settle in for some serious beauty bounty.