Net-A-Porter Founder Natalie Massenet Quits

The influential industry honcho exits right before her site’s official merger with Yoox

The fashion world is all abuzz with the news: Natalie Massenet, the woman behind the powerful high-fashion e-retailer Net-A-Porter, has resigned from her position as executive chairman after returning from a vacation.

The 50-year-old former fashion journalist’s sudden departure follows a March announcement that Net-A-Porter would be merging with Italian discount e-retailer Yoox Group. The deal would result in the world’s biggest luxury e-commerce group and was expected to be completed this month. (To think that it all started in the late ’90s in the kitchen of the then-unemployed Massenet’s home!)

“The completion of the merger with Yoox Group is the right time for me to move on to explore new ideas and opportunities,” Massenet said in a statement published online. “The business I started in 2000 could not be in better shape today.”

Though on paper the merger would result in a force to be reckoned with, many have questioned the logic of combining two seemingly antipodal concepts and characters together: A high-fashion retailer marrying a discount shop, each one headed by its own strong founder. 

So what now for Net-A-Porter? We’re sure it will continue to grow under Yoox CEO and founder, Federico Marchetti. As for Massenet, the question is: What will she dream of next?

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